Oct
28
Roughly half of our revenues come from advertising and the other half comes from subscriptions. That works. I’ve not seen an advertiser-only model that’s robust enough to support deep, good journalism. Two sources of revenue can do it. We play around with what to put in front and behind the wall and move it around. We expect the 50/50 split to continue.
http://www.nma.co.uk/news/qa-alan-murray-executive-editor-online-the-wall-street-journal/3031368.article




